Media Relations

United States
EagleCreekPR [at] vfc [dot] com
760-431-6400

Europe
iris [at] werner-pr [dot] com

20th Annual Eagle Creek Food Drive Raises Record Amount, Helping Record Need

December 23, 2008

Eagle Creek completed its 20th annual holiday food drive in support of the North County Community Services Food Bank in San Diego, California. The effort raised a record $20,085 donation and an increase of more than $10,000 over 2007. 

Eagle Creek's food drive generates the largest donation of food and money that the food bank receives each year. The amount raised this year is enough to provide 80,000 pounds of food, significantly more than Eagle Creek's goal of 50,000 pounds. In addition to collecting donations, Eagle Creek associates and friends also collected 6,100 pounds of food, delivered to North County Food Bank with the help of long-time supporter Roadway Trucking. 

This year, the North County Food Bank has seen its biggest need for donations and food ever, said Steve Barker, President of Eagle Creek. Our associates, customers, vendor partners and community far exceeded expectations as they enthusiastically stepped up. Their generosity toward those who need it most has helped make this a brighter holiday season for many San Diegans.

Fundraising efforts for the food drive included a silent auction, an online donation site, a parking lot sale event and the set-up of food bins at 11 local organizations. Area businesses also contributed donations, the largest being Daytron World Communications, Directed Electronics, Schroeder Sewing Technology. Reef, The North Face and Vans provided product for the silent auctions. In addition, an Eagle Creek associate also worked with Sports Chalet to donate 200 rain ponchos to North County Community Services. The much needed ponchos will be given to homeless San Diegans for increased protection during rainy winter weather.

ABOUT EAGLE CREEK

Eagle Creek is a leading travel outfitter, providing smart, innovative and durable luggage, travel bags and accessories. Founded in 1975, California-based Eagle Creek invented the adventure travel gear category, introduced the industry’s first convertible backpack on wheels, established the first complete travel solution system and is revolutionizing the way travelers pack with its Pack-It™ Folders, Cubes, Sacs and Toiletry Kits. Visit eaglecreek.com for more information.

PRESS CONTACT:

Alli Noland
Terra PR
307-733-8777
allin [at] terrapublicrelations [dot] com